FADEL and ADAM Software Enter into Sales and Technology Partnership

Combination of Digital Asset Management and Rights Clearance Enables Accelerated Asset Discovery and Clearance, Reduced Overhead Costs and Mitigation of Compliance Risks

New York, NY and GHENT, Belgium – May 4, 2015 – FADEL, creators of enterprise-class Intellectual Property Rights and Royalty Management software, today announced that it has entered into a strategic alliance with ADAM Software, a leading Digital Asset Management (DAM) and Product Content Management (PCM) software provider. The two companies are partnering to extend ADAM’s Digital Asset Management platform with FADEL’s Rights Management and Clearance solutions for a robust digital experience and faster production cycle.

“We are excited to start working with ADAM Software, a highly respected firm in the Digital Asset Management space for its forward-thinking vision and robust product functionality,” said Tarek Fadel (@FadelTarek), Founder and CEO of FADEL. “By combining our solutions we are able to give our joint clients richer functionality that empowers business users to organize and distribute digital assets on a global level while checking and clearing usage rights in real-time.”

“With the proliferation of digital media content and the increasing complexity of their format and structure, Digital Asset Management is playing a strategic role across companies today,” said Pieter Casneuf (@nonkelpier), CEO at ADAM Software. “Associated with these complex assets are complex agreements for how they can be used. By integrating FADEL’s software solutions with our DAM platform, our clients gain flexible and automated rights management based on geography, region, expiration dates, embargoes and a host of other criteria required by enterprise-level organizations.”

FADEL and ADAM Software will be showcasing and demonstrating this solution at the upcoming DAM NY Conference, May 7-8, 2015 at the New York Hilton Midtown. For more information, visit FADEL at Booth #20.

FADEL is a provider of enterprise-class Intellectual Property Rights and Royalty Management software for Media, Entertainment, Publishing and High Tech. Built on a robust and adaptable architecture, FADEL Intellectual Property Management (IPM) Suite has been recognized for its end-to-end capabilities across the IP licensing lifecycle – from negotiation to payment. The trusted authority for the tracking and monetization of intellectual property usage, FADEL enables businesses to verify, capture and manage rights and royalties for their IP assets through its portfolio of software and expert services. For more information, visit www.fadel.com.

About ADAM Software
ADAM Software is the only marketing technology company that completely integrates Digital Asset Management (DAM) and Product Content Management (PCM). This ground-breaking approach to integrating product information with marketing assets is paving the way for a new generation of onscreen customer experience. www.adamsoftware.net

Media Contact
Devi Gupta


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