10 Apr

ROI Study: How Rights & Royalty Management Increases a Licensee’s Bottom Line

Licensing, Legal, Finance and Accounting teams are painfully aware of the time and effort it takes to manage license agreements and royalties using traditional, manual processes. This study outlines the typical challenges and complexities faced by a licensee, and opportunities to cut costs by 50% or more using rights and royalty management software.

For more than a dozen years, FADEL has partnered with some of the largest licensors worldwide to solve business problems and keep them ahead in the marketplace. This work highlighted ways that we could maximize revenues, improve processes and reduce costs for their counterparts—licensees. Our licensing and technology experts brought this bilateral knowledge to bear to develop rights and royalty management solutions that give both licensees and licensors complete visibility into their licensed property, allowing them to better monetize their investments, increase efficiencies, and thereby boost their bottom lines.

Today, FADEL works with a variety of licensees, many of which count on licensed brands, sometimes numbering in the thousands, for a significant share of their revenue. Licensees who are still using manual processes and cobbled-together technology to manage rights and royalties are finding that they are losing out on growth opportunities to accommodate various channels, assorted packaging options and multiple licensors. Accounting mistakes prevail, causing many to overpay royalties, while lack of visibility results in the forfeiture of revenue opportunities. This ROI study demonstrates the value of a scalable rights and royalty management system, and cites real-life instances where FADEL’s solutions have cut licensee costs by 50% or more.

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Categories associated with this post: Licensees, Rights Management, Royalty Management
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Candace Biafore

Candace Biafore is a Licensing Solutions Expert with experience in brand management, P&L management, licensing, omni-channel sales and product development. She is skilled in contract negotiations, collateral development, assortment planning, and factory compliance. She brings over 15 years of sales and marketing experience from the consumer goods industry including tabletop, giftware, lighting, bedding, bath, kitchen and table linens. Candace has developed co-branded product with many of the top entertainment and fashion brands. Candace earned her Bachelor of Arts from Arcadia University in Business and a certificate from the Wharton Small Business Development Center (WSBDC) in Marketing & Sales. She is also involved in community activities that encourage children to make empowering decisions.

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