Digital Brand Compliance: A Content Marketing Concern Across Industries
Protecting your digital assets and carrying on with your digital rights management methods have never been so easy. Once you register and acquire your own software, you can enjoy the benefits brought by this groundbreaking technology, especially when it comes to securing …
Publishing Rights Model: Delivering Rights Across the Publishing Workflow
A Publishing Rights Model (PRM) is like other taxonomies within the publishing industry, but more encompassing. The ONIX taxonomy, widely accepted as the industry standard, captures fairly static metadata about a publication, usually for a specific book ‘product’ with limited constraints. This …
Why Digital Rights Management Software is the Future of Business
Protecting your digital assets and carrying on with your digital rights management methods have never been so easy. Once you register and acquire your own software, you can enjoy the benefits brought by this groundbreaking technology, especially when it comes to securing …
The “Rights” Way to Content Creation
As a creative team, the objective of your work is to best represent and promote your company, brand, or product through exceptional creative content. To execute such a powerful campaign, however, it’s essential to have a firm grasp on your asset rights. …
Managing Royalties for Subscription Publishing
The growing popularity of subscription sales is bound to result in even more complexity surrounding contractual agreements and royalty calculations. The role of technologies capable of supporting new transformative business models, and doing so transparently, therefore, will only increase. …
Addressing the Challenges of Royalty Management in the Gaming Industry
With new revenue-generating strategies in gaming, comes new licensing models and royalty payment terms that require a platform that effectively manages IP licenses, rights and royalties. …
Importance of Automating Rights & Permissioning during Content Planning
In today’s digital world content planning is complex and strategic and therefore automating the rights & permissinoing process becomes even more critical as well as integrating it into the content selection process. …
Maintaining Brand Positivity in Challenging Times
As a digital marketer, your number one goal is to represent your brand positively through your content and marketing campaigns. When the landscape is changing rapidly, it helps to use a AAA approach – Assess, Adapt and Act. Assess the change. Adapt …