FADEL is excited to sponsor and participate in the virtual DAM Fest Europe 2021! Visit our virtual booth to learn more about DRM and brand compliance.
We invite you to join us at 10:35 am EDT for our session: Amplify & Protect your Brand with Content Monitoring, AI-driven Image Identification & DRM.
Session Overview: Customers want to buy from brands they trust. Whether you rebranded your logo, changed product packaging, launched a new campaign slogan, or have expired talent agreements, how do you ensure content compliance before and after a campaign has launched. This webinar will discuss common use cases and best practices for brand protection through content monitoring, AI-driven image identification, and digital rights management.
- “Know your asset rights” – Create marketing content, ads, and product packaging with only what you have the rights to use.
- Track expirations and usage violations post-distribution to ensure compliance
- With logo and object detection, achieve maximum impact with rebranding initiatives by ensuring your live content meets the latest branding guidelines
- Track your celebrity talent with face detection across images to ensure your content is in compliance with talent contracts
To learn more, schedule a 1:1 session with our experts to chat with us on our DRM and content tracking and compliance software solutions.
Gregg Guest, VP of Product Management Cloud, FADEL
Gregg Guest is responsible for driving FADEL’s Rights Cloud product strategies and growing the company’s presence in the digital rights management arena. Gregg is an experienced thought leader on the complex topics of media production and content licensing, having previously worked with Marvel Entertainment, one of the leaders in character licensing and merchandising as well as HSI Productions, an award-winning commercial production company. Gregg also brings over twenty years of experience in marketing and technology to the role, including jobs as Communications Manager at renowned media/IP law firm Debevoise & Plimpton, and as Director of Software at Braveline Technology. Gregg received a Fine Arts degree from New York University in Film & Television, and has won numerous awards for film making and screenwriting.
Ruth Anthony, Account Director, IDS, a FADEL company
Ruth has worked in media publishing and content syndication for almost 20 years, since completing her BSc in Digital and Photographic Imaging at the University of Westminster. Ruth joined IDS in 2009, bringing first-hand experience of the pressures and expectations of fast-paced media production environments, having worked on both the supply side and the publishing side of content licensing. Since then she has seen the growing demand for instant access to content 24/7 and has contributed to developing IDS’s offerings to continually meet those demands in an ever-evolving industry.