FADEL ENTERS ADVERTISING SPACE, AUTOMATES DIGITAL ASSET DISTRIBUTION RIGHTS
By: Laurie Sullivan
Automating rights and royalty management has been a challenge for most, but FADEL–a decade-old company working with Chronicle Books, F5, Pearson Education and Ogilvy–will now support advertisers with a cloud-based platform that monitors distribution agreements for music, images, videos and apps.
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Centralize and enrich digital assets making them easily searchable and shareable across all stakeholders
Gain a single “rights” source for talent, agreements and assets designed to deliver brand and content compliance
Track published image and video content across brand, e-commerce, social and partner sites and verify compliance status
Streamline royalty operations, strengthen licensing partnerships, and get back to the business of creativity
Automate rights and royalty management across the licensing lifecycle from concept to creation
Empower publishers to manage rights and permissioning of content, calculate royalty payments & generate statements
Centralize and visually search across a large volume of media assets. A “one-stop shop” for picture researchers.
Find and source content of your brand, products, and brand ambassadors from our picture hub using AI tools
Strengthen author relations with self-service capabilities and secure, on demand statement delivery
