Empowering Brands to Make the Most of Their Content & Licenced Properties

Why FADEL? For over 20 years, we’ve enabled our clients to build best-in-class marketing and licensing operations. Our software is deployed at leading brands across consumer goods, luxury, publishing, media, entertainment, gaming, and life sciences.

We provide:

  • Licensing systems that make billions of calculations annually; covering 28% of all consumer products royalties processed worldwide
  • Optimized content creation, storage, distribution, and monetization capabilities; yielding 97% faster response times
  • AI-powered digital search to track usage and reduce violations by 90%

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“Our special interest editions consist of 100% repurposed content that we aggregate from past publications. Generally, a full-size food photo is about $100 and one of our recipe books has 100 pages with one image per page, so that amounts to $10,000 per issue saved just by repurposing our own content, and we publish more than 100 special interest issues per year. That’s over a million dollars in savings.” 

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Jacqui LaMorte

“Digital Brand Compliance is a dynamic new strategic need for enterprise content strategies. We see brands of all sizes struggling to orchestrate the complexities of digital media usage, rights, compliance, and quality across an increasingly fragmented set of channels. FADEL exemplifies a much more elegant approach to solving this challenge. They help these companies not only harness the complex rights and restrictions for assets, elements and talent but also provide the actionable insight that helps marketing organizations manage these challenges in a much more holistic manner.”

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Robert Rose

“PictureDesk is the 3rd greatest invention of all time – after the wheel and the dishwasher.”

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Daily Mirror

“With the power of Rights Cloud we are able to support global product launches, empower content reuse and track expirations with ease.”

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Ken Wilson

“A sophisticated software like FADEL gives me peace of mind that our royalty calculations are accurate and documented.”

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Joe Thompson

“We would absolutely recommend FADEL because they have helped us meet our goals. As O’Reilly has transitioned more to a digital publisher, it was really imperative that we found somebody who could help us on the back end actually deliver against that promise of digital content. FADEL has done that from start to finish.”

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Laura Baldwin

Key Metrics

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Faster Response Time Working with Content
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Reduction in Average Royalty Processing Time
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Reduction in Audit Efforts.. from months to days
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Reduction in Content Rights Violation Fees
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Reduction in Time Spent clearing assets
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Faster Content Search across Web and Social sites

Our Customers

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Platform Features

Brand Vision

With Brand Vision, marketing teams can visually search across digital assets (including images within video), check rights to launch campaigns faster, enable content reuse, and track usage violations post-distribution to ensure compliance:
  • Content Services
  • Automated Digital Rights Management & Clearance
  • AI-Powered Search and Content Tracking
  • Brand Ambassador Monitoring
  • Aggregated live-feed of 100+ Million images

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IPM Suite and LicenSee by FADEL

For licensors and licensees to manage contractual rights, calculate royalties and seamlessly exchange data on a single platform:
  • Deal and Rights Management
  • Royalty Billing Engine
  • Automated Royalty Statement Generation
  • Rights Compliance and Audit Support
  • Reporting, Business Intelligence (BI) & Analytics
  • Integrations; e.g., ERP, BI, contract management, etc.

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PictureDesk

A single platform for media companies to find, store and monetize published articles and digital assets:
  • Centralize and Search All Content
  • Reuse and Syndicate Published Articles, Images, and Video
  • Live-Feed from 100+ Photo Agencies
  • Monetize Content with an E-Commerce Web Store

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