License to Win: Transforming into a Star Licensee
Learn from experts David Feuerstein and Gregg Guest at FADEL about the essential criteria for becoming a “star licensee,” including financial reporting, operational excellence, and technological proficiency, in order to secure high-demand properties and elevate sales in the competitive licensing industry.
Title: License to Win: Transforming into a Star Licensee
Hosted By: Licence Global
Date/Time: Thursday, 2nd of May, 11AM EDT
Registration: CLICK HERE
License to Win: Transforming into a Star Licensee
Elevating your status to a “star licensee” could be a game-changer. But achieving star licensee status relies on a blend of creativity, uniqueness, and a keen understanding of the market opportunity. Equally important is a licensee’s ability to showcase top-tier operational excellence. Licensors seek partners who not only have the capability to produce and sell efficiently but also to report back with precision. Find out how “star licensees” run efficient operations and get positioned to secure high-demand properties that propel sales to new heights.
In this webinar, David Feuerstein, COO at FADEL, and Gregg Guest, VP of Product Management at FADEL and former Marvel licensing technology professional, will delve into the core demands that a licensor expects from their partners, including financial and operational requirements. By attending this session you will:
Learn how to address common financial reporting demands
Gain a blueprint for technology requirements to meet operational needs
Walk away with tips to be audit ready
Join us to learn how you can offer licensors the confidence they need, ensuring your position as a top-tier partner in the highly competitive licensing landscape.
A link to the recording will be shared post-webinar with all registrants.
David Feuerstein, Chief Operating Officer and General Manager, Products, FADEL
David Feuerstein is responsible for FADEL’s operational efficiency, as well as the solution delivery process, customer experience and partner enablement. As Chief Operating Officer, David will define and enforce operations, procedures and systems to meet market demands and support the company’s growth strategy. He is in charge of the company’s management initiatives, including continuous process improvement through the use of innovative methodologies, competency training, and regular customer experience. Prior to FADEL, David worked at Chordiant Software as a Consultancy Services Manager where he managed key client relationships and SOA implementations in the Fortune 10 Financial Services and Telecom verticals. He spent six years at Oracle, where he led enterprise integration and ERP technology teams. Prior to Oracle, he spent seventeen years at Digital Equipment Corporation, where he held various leadership positions in consulting, sales and engineering. David attended the University of Massachusetts College of Electrical Engineering and Computer Science. He is the recipient of multiple awards and is co-author of a U.S. patent for methods and apparatus for implementing internet storefronts to provide integrated functions.
Gregg Guest, VP of Product Management, Cloud, FADEL
Gregg Guest is responsible for driving FADEL’s Rights Cloud product strategies and growing the company’s presence in the digital rights management arena. Gregg is an experienced thought leader on the complex topics of media production and content licensing, having previously worked with Marvel Entertainment, one of the leaders in character licensing and merchandising as well
as HSI Productions, an award-winning commercial production company. Gregg also brings over twenty years of experience in marketing and technology to the role, including jobs as Communications Manager at renowned media/IP law firm Debevoise & Plimpton, and as Director of Software at Braveline Technology. Gregg received a Fine Arts degree from New York University in Film & Television, and has won numerous awards for film making and screenwriting.
