Emily Coffey
Essential Guide to Video Content Monitoring for Brands
Video content has become a cornerstone of marketing strategies, especially for large corporations. The rise of video across platforms like YouTube, Instagram, and TikTok means that managing video content has grown increasingly complex. Tracking where your content goes, ensuring proper licensing, and …
Whitepaper: Journal of Digital Media Management: Volume 13 Number 1, ‘Beyond distribution: The critical role of content tracking’
In a digital landscape where content is king, the need for effective tracking and management has never been more critical. In this paper, we delve into the pivotal role of content tracking in modern distribution strategies, highlighting its profound impact on optimizing …
BLE 24: Exclusive Interview with FADEL – Licensing Magazine
Explore what licensees can do to distinguish themselves, align with licensors, and excel in licensing operations in order to succeed in nostalgia licensing. The article features a section about how FADEL's royalty management platform, LicenSee by FADEL, helps licensees set themselves apart …
Protecting the Health and Well-Being of Opella
Opella US selected FADEL Brand Vision – Rights Cloud to tackle costly oversights, streamline processes, and enhance compliance, ensuring better collaboration with its agencies and faster time to market. …
Step-by-Step Guide to Acquiring UGC Usage Rights
Unlock the potential for magazine publishers to boost syndication revenue with these five crucial steps. By following these guidelines, publishers can maximize the value of their content and save millions annually. The key strategies include organizing content and source files for reuse …
Understanding UGC Usage Rights: What Marketers Must Know
With the rise of UGC, it is crucial for marketers to understand the associated usage rights. This article covers common legal issues, best practices for obtaining and managing rights, and practical steps for acquiring UGC usage rights. …
On-Demand Webcast: The Art of Mastering End-to-End Marketing Campaigns with Agency Partnerships
In our webinar, “Mastering End-to-End Marketing Campaigns with Agency Partnerships”, we will walk attendees through a comprehensive, step-by-step approach to taking your marketing assets from concept to completion, with a special focus on what to do when collaborating with an external agency …
On-Demand Webcast: Frame By Frame: Keeping Tabs on Your Video Content
In our webinar, “Empowering Collaboration and Compliance Between Brands and Agencies”, we will explore tools and best practices that give agencies insight into talent agreements and usage rights. This keeps creative campaigns compliant and brands protected from infringements that can tax legal …
Exploring Lucrative Opportunities: Licensing Agreements in Emerging Sports
Licensing agreements are becoming increasingly lucrative, especially in emerging sports. Learn how these new trends present vast opportunities for licensees. …